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Black Friday sales officially start Friday, November 28, and run through Cyber Monday, December 1, and Lifehacker is sharing the best sales based on product reviews, comparisons, and price-tracking tools before it’s over.
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Follow our live blog to stay up-to-date on the best sales we find.
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Browse our editors’ picks for a curated list of our favorite sales on laptops, fitness tech, appliances, and more.
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Sales are accurate at the time of publication, but prices and inventory are always subject to change.
When buying a new device, it takes me a long time to actually click the “buy” button. I grew out of using my iPhone and Mac to read ebooks a few years ago, but I waited until this year to finally grab the e-reader I’d been eyeing since 2020. It’s the Kindle Paperwhite, which I bought on discount a few months ago. I love it, which is why I’m happy to report that it’s now on sale for Black Friday and is down to its lowest ever price.
I know what you might be about to say, but buying a Kindle doesn’t mean that you’re forced to opt into Amazon’s ebook ecosystem. I’ve successfully de-Amazoned my Kindle, and it’s been going fine so far. You have lots of Amazon alternatives to buy ebooks, and I’ve made the most of the opportunity to read many of the DRM-free ebooks purchased over the years. The Kindle Paperwhite itself is a great device, too. It’s quite snappy and doesn’t show any performance issues even if you turn a lot of pages back-to-back.
It’s water-resistant, which means that you can use it by the pool, beach, or even while doing the dishes. And yes, there was a time when I got so locked into a book that I actually was reading the series even while doing the dishes. It was a bit annoying to stop and turn the page every minute or so, but the point is that I never worried about causing any water damage to my Kindle Paperwhite.
Yes, there is a cheaper Kindle, too, but it lacks water resistance and has about half the battery life of a Paperwhite, which makes it less appealing to me. If you can afford to do so, I think buying the Kindle Paperwhite is the smart choice. But there still are a few more decisions to factor in. One is the color. The Paperwhite is available in black, green, and pink colors and all are currently at their lowest ever price. Once you’ve figured out your color, you need to choose if you’re buying your Kindle with ads or ad-free. I always recommend spending the extra 20 bucks to get the ad-free version, but if lock screen ads don’t bother you, then you can get the lower priced model.
The third and final choice is whether you want to stretch your budget for the Kindle Paperwhite Signature Edition. This variant has 32GB of built-in storage (double that of the regular Paperwhite), an auto-adjusting front light, and support for wireless charging. It’s just $5 more than the ad-free Kindle Paperwhite at time of writing, and it’s worth remembering that this variant also doesn’t have ads.
Personally, I think the choice is really between an ad-supported Paperwhite at $125 or an ad-free Paperwhite Signature Edition at $150. Both are great devices, so no matter what, you can’t really go wrong.
How long do Black Friday deals really last?
What do you think so far?
Black Friday sales officially begin Friday, November 28, 2025, and run throughout “Cyber Week,” the five-day period that runs from Thanksgiving through Cyber Monday, December 1, 2025. But Black Friday and Cyber Monday dates have expanded as retailers compete for customers. You can get the same Black Friday sales early, and we expect sales to wind down by December 3, 2025.
Does Amazon have Black Friday deals?
Yes, Amazon has Black Friday sales, but prices aren’t always what they seem. Use a price tracker to make sure you’re getting the best deal, or refer to guides like our live blog that use price trackers for you. And if you have an Amazon Prime membership, make the most of it.
Are Black Friday deals worth it?
In short, yes, Black Friday still offers discounts that can be rare throughout the rest of the year. If there’s something you want to buy, or you’re shopping for gifts, it’s a good time to look for discounts on what you need, especially tech sales, home improvement supplies, and fitness tech. Of course, if you need to save money, the best way to save is to not buy anything.
Our Best Editor-Vetted Early Black Friday Deals Right Now
Deals are selected by our commerce team
